Tuesday, 5 November 2013

The Business of Weddding Photography and the post-processing involved



I just want to touch on wedding photography and time/financial investment associated with the event (for the photographer) and also go into depth on post-processing and what that entails. I should start by saying that I love doing photography and none of this is a hardship for me. In fact if I didn't get paid I would still do it anyway, for the love of a beautiful picture. LOL that being said, once you see the work involved, you will understand why I like to get paid too!

Now - wedding effort is 25% day-of and 75% post-processing. I will shoot upwards of 2000 photos with my second photographer. A typical day is 12 hours of coverage. I average 3x more hours in post, which means a 12 hour wedding will take me 36 hours in post-processing. So, for simplicity sake , let's say each photo takes me about a minute ... (2880 minutes / 2000 photos . Of course it's more like some photos taker longer and others take only seconds ( to delete or approve ). The reality is that I eyeball each photo and if I can do batch edits for a number of images then I do that. I usually prepare a package for the bride and groom that contains their collection and also anywhere from 4-12 images that I tag as my "favorites" which are edited. I hand off the package and then wait for their edit requests at which time I complete those (usually another 4-5 hours worth of work).

So here is an example:
Laila and Alex at Strathmere: For this image I opened the original in Camera Raw and made 4 copies. The first was properly exposed/color corrected for the bride, the second for the groom, the third for the dress and the fourth for the leaves/trees. Wedding dresses always pose a unique problem because they are BRIGHT and WHITE and cause the exposure or white balance to be quite skewed. If you expose (light meter) for the dress then often the rest of the image is under-exposed and vice-versa. This is less of a problem for our cameras ( we shoot with my Canon 5D MK IIs - which are quite high-end cameras ) but those shooting with point and shoot or entry level DSLR will often find this a total nightmare. Then I stack the layers in Photoshop, apply a layer mask to all 4 and 'paint' in the areas I want to keep. (watch the video for a tutorial). Then I have to remove noise using software such as Topaz or Noise Ninja ( plug-ins for photoshop ). Then I sharpen for select areas, boost shadows in others and voila. This process takes around 15 minutes or so ... longer for images which were taken in less than ideal lighting conditions (ie. too dark, harsh sunlight, etc.)






Krystle Joey - T-REX
Here is an example of a MUCH longer editing process. In addition to the steps outlined above ( exposure, white balance, noise, shadows, sharpen ) I did a custom edit job at the request of this bride and groom. The couple is FUN FUN FUN and wanted to express their creativity and individuality by having a wedding party portrait with something ... ummm ... different ;) I was asked to photoshop in T-REX , to have him pursuing the wedding party! LOL. So I scoured google for a suitable HIGH RES stand-in (took me 20 minutes) and then added him to the photo. I had to edit him so he was BEHIND the wedding party, had the same depth of field ( in-focus parts vs blurry bits ) the same white balance and was to scale. This took me another 1.5 hours. So 2 hours for a single photo!!! I often get asked for this type of edit, either add to or take away from a photo or apply an artistic edit.

So you can see that while I do not necessary spend 1 minute post-processing each image I take at a wedding, it sort of averages out for the entire collection.

effort:
I can't tell you how agonizing it can be for me to filter images. I am always tempted to compare one with another or stop mid-filtering to "just see" how an image will look with editing ... It is a HUGELY time consuming part of the process. Another problem I run into is that the file sizes produced by my higher-end cameras are ENORMOUS and the processing power of my (practically new) laptop is really less than I require to load and create thumbnails of all the digital negatives (I shoot in RAW of course). This decision making process is a skill I'm still honing.

cost:
So let's assume that I have invested about 10,000 dollars in the gear I own ( this is actually a very conservative estimate ) AND I bring another 8,000-10,000 worth of rented gear with me to a wedding (which costs me about $300-400 to rent - this is the DAILY rental fee) AND I have to pay my second photographer - let's say $250 per wedding. This doesn't cover the cost of batteries, compact flash cards, extension cords, duct tape, lost/broken equipment replacement..... etc . So the actual expenditure DAY OF ( not including my gear ) is $700. ($300 rental + $250 assistant + $150 incidentals). Ok, then I get paid $2000 for a package. = $1300 ... "profit" cough cough ... $1300/48 hours = $27/hour . BUT I had to buy all that gear to be there .... In fact I probably make less than my second photographer who gets paid $25/hour and hands over her CF cards at the end of the day and can then go party with her friends ;) I go home and get to work. LOL. I ALSO have to pay for the packaging material and my company promotional items such as business cards and the ipad that plays the slideshow at the wedding and .. and ... and ... and ...
There you have it ... still want to be a wedding photographer? :)

Wednesday, 28 August 2013

Tips for shooting at horse shows

I have been shooting horse shows for a few years now and these are a few things I have learned to do to get the best possible image. It is of course very important to know what the ideal horse stance is of any discipline and I recommend googling that to read more about it. In the meantime I can cover some of the basics such as composition and lighting!

  • First and foremost is fill the frame. Get as close as you can or zoom in as much as you can so that you can fill the entire photo with horse and rider. Not only will you get the details like facial expressions but you will minimize as many distracting details as you can, like fences or people in the background. I am going to talk more about zoom lens in a minute. Don’t hesitate to get right down on the ground and shoot from a low angle. Often that will eliminate a lot of the background that otherwise would plague you and in my opinion it creates a really striking image of the junior rider in the short stirrup class.
  • When I am shooting a vertical image (portrait orientation) I like to get the horse and rider coming straight at me, they’ll be tall and thin and framed perfectly for a portrait. The portrait I save more for flat classes or dressage events. When I am shooting a horizontal (landscape) image, I get the horse and rider at ¾ profile or full-on profile. This is how I shoot most jumping images.
  • I set up for my shot keeping these things in mind: light, background and course.
  • Ideally, in a perfect world, every day would be an overcast day with flat light and no shadows. Unfortunately I can’t control the weather!! So … let’s consider this : Sunny day? Time of day? Early? If the sun isn’t too overhead yet I shoot with the light in the athlete’s face. Otherwise I try to get them backlit.
    Here is a super duper awesome secret that will improve your images on a super bright sunny day. The Canon default contrast is a little high, producing some blown-out highlights and dark shadows under harsh lighting. Change the contrast setting in camera (pg 112/113 of the t3i manual) , go to picture style , press info, select contrast, press set, press the <> key to adjust, then press set then menu. It will show in blue that it’s different from the default. I can’t stress enough how important this is, your highlights will not be overexposed and your shadows will not be pitch black.

    There is also more to understand about JPG vs RAW but this opens up another discussion about software and post-processing. For the meantime I recommend you learn the ins and outs of JPG then tackle the next step.
  • I choose where I am going to hang out based on the course the rider is doing. I pick a spot where I know their eyes and head will be turned towards me over the jump and not obstructed by their horse’s head. I time it so their horse’s knees are just over the rail. Best case is pretty / tight together knees . I then look for the jump with the least distracting background. Commit the course to memory so you know where the rider will be next and so you can quickly (and quietly) move into the next position.
  • For fun you could try out the “burst” mode on your camera, as the rider is going over a combination, I know the entry level Canon t3i has this feature, it’s called Continuous Shooting, check your manual, I believe it gives you 4 frames per second. Might make for a really fun “story board” type display on your daughter’s bedroom wall!!!
  • Be quiet and do not scare the horses.
  • Ask permission if you want to get into an area for a better shot. Don’t be shy. As long as you are courteous and never create a danger then likely you will be able to. (That being said do not go anywhere that is restricted). Also be aware that if there is an Official Photographer on the site that has been engaged by the club then you most likely will be asked NOT to take photos with your semi-professional gear. Please respect this request. The Official Photographer works very hard, is very talented and invests a substantial amount of time and money so they can be there and get the best quality images of your child. Their images will be substantially better than yours and will be worth the financial investment for you to buy. *** You may own the same gear as the OF but I can assure you, his/her images will still be better than yours. Just buy hers ;)

Okay now on to lens selection. These are all good zooms. I’ve ordered them by price [low-high]. I really recommend a zoom for equestrian. Well, to be honest I do for hockey, swimming, soccer and dance too!!
Here are my picks:
Canon EF 75-300mm f/4.0-5.6 III USM Telephoto Zoom Lens $279.95
Canon EF-S 55-250mm f/4-5.6 IS Lens $319.95
Canon EF 70-300mm f/4-5.6 IS USM Telephoto Zoom Lens $449.95
Canon EF 70-200mm f/4.0L USM Telephoto Zoom Lens $719.95
Canon EF 70-200mm f/2.8L USM Telephoto Zoom Lens $1,649.00

My fave and the one I shoot with is the 70-200 f/2.8. It's how I get the nice blurry backgrounds, which is another great way to bring your attention to the action you're shooting.

In the image below you can see how zooming in and reducing contrast on the image brought the action to the forefront.

Saturday, 30 March 2013

Stacey and Trevor welcome Jackson - Ottawa Couple Portrait Session

Stacey and Trevor just welcomed a new member to their little family, a teeny little Yorkie called Jackson. Of course they wanted to get an updated family portrait and that's where I came in :) This was easily one of the most entertaining photoshoots I have ever done as these two NEVER stop laughing and kidding and teasing each other. Their sense of humour is right out there (like RIGHT out there) and I got to saw that first hand when I directed Trevor to whisper something in Stacey's ear "posing for a romantic tete a tete" - it made her laugh so hard, for so long, that I had to ask what he said .... let me just say he shared something about his intestinal tract that made us BOTH burst out laughing!

Wednesday, 13 March 2013

Amanda and Dave - Ottawa Couple Portrait Session

I thoroughly enjoyed doing a couple portrait session with Amanda and Dave. These 2 sweethearts are so fun to be around, he is a joke-ster and she loves every minute of it. They tell me they met when Dave and his buddies crashed a party that Amanda was attending. She smiles and admits to falling for his bad-boy charm! Wesley is the newest addition to this little family, he wagged his way into their hearts and plants a big wet kiss on them to show his love!
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Wednesday, 6 March 2013

Competition isn't a bad word!

Competition time for aCUBED ! YAY, I was invited to be a professional member with the Equine Photographers Network , and that means I have the option of entering my photographs into the professional division of the Equine Ideal Photo Competition.

YIKES!!!

Ok, so competition isn't a bad word right? I am SO guilty of avoiding competition, professionally and personally. It goes as far as not wanting to try anything new, like snowboarding or roller-blading, for fear of SUCKING at it! lol. Ok but really, why would I want to put myself out there and potentially be rejected and ridiculed. I am inherently really shy, no one has ever described me as an A-Type, that's for sure. But at the same time I crave publicity and exposure. Haha a megalomaniac with low self-esteem, what a quandary.

It's incredibly comforting to know that as long as you don't create anything in your life, then nobody can attack the thing you created. It's so much easier to just sit back and criticize other people's creations. This movie is stupid. This restaurant sucks. This Internet writer is an jerk. That photographer is a fauxtographer! I'm going to leave a mean comment on his blog :P

I fear that submitting an image [which I love, which I think represents some of the best of my work] which doesn't 'place' in the competition somehow renders the image worthless [and therefore my work]. But of course this isn't true, and realistically I have to be prepared for that possibility, there is some really stiff competition in the contest and it'll be the very first time I enter anything. But non-participation to avoid disappointment really just creates a different kind of disappointment, that is disappointment in myself for not facing my fear.

Actually the thought of having my photographs professionally reviewed by a panel of judges makes me strive to do better, be better at my art. And the judges WILL of course critique, that's the point... otherwise I mean, hey what's the point. And someone has to win right? Hey it might be me. And if I don't enter than my odds of winning are zero. I try not to be too pessimistic or doubt my own artistic abilities. So I just have to can the self-defeatist mindset that tries to tell me my work isn't significant enough. And being slightly under-confident is probably an advantage because planning for each shoot becomes strategic ... ie. I'll have a more critical eye for details. And it's the good stress of being forced to find my edge that is giving me the zeal to organize creative shoots again... Not a bad thing especially in the cold dreary winter when I could easily find myself hibernating at home while my camera is gathering dust.

So now onto the daunting task of choosing my submissions... a challenge in and of itself! Here are the front runners: